Why We Do It

Watching closely for the last several years, one thing has been clear, native apps cannot replicate the same growth and velocity. Customers are already on these platforms, searching for their next meal. At TODC, we exist to flip the script—because growth isn’t about fighting where people are, it’s about meeting them there.

We started this journey because we saw a gap. Franchisees often lean on corporate to handle marketing on these platforms, trusting the big plans will trickle down. But when we looked closer—past the assumptions, into the sales data and ad returns—we found the truth. Corporate efforts can set a stage, but they don’t always fill the seats.

Real growth takes more. It takes showing up where your customers are and making every dollar count. Too often, we’ve watched businesses pour money into blanket campaigns that miss the mark—treating every location the same when every customer base is different. That’s why we’re here: to build strategies that zoom in, get personal, and deliver results that matter.

At TODC, we’re driven by a simple belief: the digital world shouldn’t be a hurdle for restaurants—it should be a launchpad. We’re here to make platforms like DoorDash and UberEats work for you, not against you. Our mission is to empower franchisees with the tools, insights, and know-how to turn possibility into profit. We do this because we’ve seen what’s possible—how tailored, smart marketing can level the playing field and help QSR businesses not just survive, but thrive. That’s our story. That’s why we do what we do.